'Could you imagine a Pepsi advertisement with like Peyton, Arch and Eli? That would make (Arch) millions of dollars.

But if he were to do so, On3 Sports College Business Sports reporter Pete Nakos suggests it could elevate his NIL value significantly. He hasn't made any plans to team up with either of his uncles for an NIL deal. It's an important distinction to make given that his ceiling as a NIL figure is nowhere near its potential.ĭespite the new law, Manning has yet to do any NIL deals.

On3's estimation is not a projection but rather a snapshot of what Manning is worth now. 'Arch is a valuable commodity no matter where he would have gone,' On3 Sports Senior Editor Jeremy Crabtree said.ĪRCH MANNING AND LSU QB PROBLEM: Arch Manning, Jaden Rashada and LSU football's Class of 2023 QB problemĪRCH COMMITS TO TEXAS, EXPLAINED: Explaining Arch Manning's Texas Longhorns football commitment and why it's no surprise Prior to his commitment to Texas, the site valued him at $3.1 million. Through its algorithm designed by spiny.ai, which weighs a variety of factors into three subgroups which include an athlete's social media presence, performance on the field and involvement with existing endorsements and collectives, On3's valuation pegs Manning as worth $3.4 million in NIL. But none of that has stopped On3 Sports from trying to estimate the wealth of the most famous high school football player in the country. Whether Manning will take advantage of the new ruling is unknown, given his unique family circle and public unwillingness to dive into the world of NIL, at least for now.

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